Golden Door Consulting. Doing My Thing.

From 1998-2007, I was self-employed.  It was the best time of my career.   I loved the freedom and flexibility it gave me.   When I wasn't traveling, I'd sit at my computer in my pajamas until the middle of the day, with my darling Yorkie, Danny, at my feet.   When I didn't feel like working, I didn't.   Most of the time I worked really hard, but it didn't always appear that way to others.  They'd see me coming out of the movie theater at 2p and think I wasn't up to much.   What they didn't know is that at 2a many nights/mornings, I was still plugging away at a report that I was determined to get just right for my client.  


I loved the challenge of constantly changing assignments.  Every project was a different topic so there was never an opportunity to be bored.  I traveled, met and worked with great people, and only worked on stuff I liked.   It was good.


Then the recession hit and I got nervous, closed shop, and took a "real" job.   And then another one.   I made more great friends, but I was never as happy as I was when I was working for myself.   So, last year when it seemed the economy was on the mend, I dipped my toe back in by doing a few projects with a couple of former clients…mostly to see if I still had it.  I did.   And I still loved it.   So after a fiasco at my last job, I knew I was done.   I'm not going to put myself in another situation where I'm subject to the fancies of others and I'm not part of the conversation.  Not if I can help it.


So,  Golden Door Consulting is back in business full-time, and I'm just delighted.  I'm doing consumer research, ideation workshops, and strategic planning for ad agencies and all kinds of companies that have products or services to sell...same as before.  I missed it a lot and I'm glad to be back.   I even bought a new pair of pajamas to commemmorate my re-opening.




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